Wednesday, December 22, 2004
“Rinspeed Senso”, the most sensuous car in the world
On March 1, 2005, look for the world premiere of the “Rinspeed Senso”. Rinspeed and Bayer MaterialScience are working together to develop a new vehicle concept car which focuses on the driver and runs on CO2-reducing natural gas.
Lateral thinking, looking at things from a new angle, thinking out of the box and feeding the senses – sight, touch, feel, smell and hearing – these are major elements of the development work that has gone into the “Rinspeed Senso”. Its name reflects what it actually does. The “Senso” “senses” the driver and adjusts to him/her. This is especially important as the risk of an accident is significantly reduced if the person behind the wheel is relaxed and wide awake.
This project also involves a sophisticated system of sensors developed by the Universities of Zurich and Innsbruck. Smart Surface Technology, a new 3D-formable electroluminescent film from Bayer MaterialScience and the Swiss electronics specialist Lumitec, uses biometric data and other information to create an appropriate level of light for the driver, thereby having a positive effect on him/her.
The environmentally friendly “Senso”, which runs on CO2-reducing natural gas, puts the central focus on the driver as an individual and appeals to the emotions thanks to its unusual design. It also features an innovative outer skin coating.
“Senso” is sure to polarize opinions. And that is precisely what it is designed to do.